22/06/2011 Klépierre enters a partnership with Clear Channel France to create the 1st European digital advertising network in shopping centers
Klépierre announces that it signed an agreement with Clear Channel France incurring the implementation and operation of advertising media in 73 shopping centers throughout France.
Close to 900 screens of different sizes adapted to shopping centers will be set up: 65’’ totems, 50’’ 16:9 screens, wall screens… placed inside the malls. They will broadcast advertisements, information about the shopping center and entertainment, news and sports contents produced by one of the key French TV media groups.
Close to 900 screens of different sizes adapted to shopping centers will be set up: 65’’ totems, 50’’ 16:9 screens, wall screens… placed inside the malls. They will broadcast advertisements, information about the shopping center and entertainment, news and sports contents produced by one of the key French TV media groups. 